Apple will reportedly launch an M3-equipped iMac later this year

Apple is preparing a new iMac that could be launched as early as the second half of this year, according to a report from Bloombergby Mark Gurman. While the new iMac is reported to have the same 24-inch display size as the previous model, it is expected to come with a more powerful M3 chip made in a 3nm process.

The new iMac is not expected to enter mass production for at least three months, Gurman said, but could begin shipping in the latter half of this year in the same colors as its predecessor, including blue, silver, pink, and orange. Gurman said that the new iMac is in “an advanced stage of development” and that Apple is currently “conducting production tests on the machine.” This follows previous rumors from Gurman, which also announced a 2023 iMac launch.

Other details revealed by Gurman indicate that some of the iMac’s internal components may be “relocated and redesigned,” and that the production process for mounting the iMac’s display stand is “different.” The iMac is overdue for an upgrade. Apple hasn’t refreshed its lineup in two years, with the 2021 model being the first to come with the company’s in-house silicon, along with a larger display size and more new colors.

In addition to a new iMac, Gurman says Apple is also preparing to launch a new 15-inch MacBook Air, an upgraded 13-inch MacBook Air, and a Mac Pro with an M2 Ultra chip. Gurman speculated that it might make sense for Apple to include an M3 chip in the 13-inch MacBook Air as well, since the company just released one equipped with the M2 last year, while reserving the M2 chip for the larger 15-inch model. .

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